Downloadable learning for construction sales and marketing professionals.

Here you will find recordings of our past webinars covering a range of topics on construction markets. Topics such as construction product specification strategies, communicating with construction professionals and developing your construction product sales and marketing strategy.

Each webinar is presented by Competitive Advantage’s founder Chris Ashworth on topics he has built a great understanding of during more than 35 years working in the construction industry.

As well as receiving a download of the recorded webinar you will also get a copy of the slides and where available a complimentary eBook, normally priced at £20 + VAT.

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An overview of the specification process from the manufacturer's perspective.

£37.50
plus VAT
Online Learning
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Learn how to conduct market research to inform your business decisions.

£37.50
plus VAT
Online Learning
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An ideal introduction to the different types of construction supply chain.

£37.50
plus VAT
Online Learning
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An ideal introduction to the Construction Decision Making Unit.

£37.50
plus VAT
Online Learning
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From the middle ages to the present day, this webinar traces the development of construction through key milestones.

£37.50
plus VAT
Online Learning
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Comprehensive guidance on how to conduct market research.

£37.50
plus VAT
Online Learning
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To help decide what matters, this webinar summarises each products unique set of drivers for the Architect, Engineer, Contract and Owner.

£37.50
plus VAT
Online Learning
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Understand the drivers for product selection by the Architect, Engineer, Contract and Owner.

£37.50
plus VAT
Online Learning
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Know the elements to make an effective research project for construction markets.

£37.50
plus VAT
Online Learning
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A look at how to create impartial CPD that still delivers sales.

£37.50
plus VAT
Online Learning
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Learn how to become a Trusted Advisor and successful Specification Salesperson.

£37.50
plus VAT
Online Learning
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A series of recorded webinars to develop your understanding of construction specification sales and marketing.

£300.00
plus VAT
Online Learning